Leverage your proven experience in scaling products internationally to develop strategies for expanding Monkey Junior’s presence in new markets
Conduct market research to identify opportunities and tailor marketing approaches to regional needs
App Store Optimization (ASO)
Implement ASO strategies to enhance app visibility and drive downloads, utilizing your expertise in keyword research, metadata optimization, and performance analysis
Collaborate with creative teams to develop engaging visuals and descriptions that align with global market trends
User Acquisition (UA)
Manage and optimize UA campaigns across digital channels to acquire high-quality users efficiently. Your experience in digital marketing and paid campaigns will be crucial
Experiment with new acquisition channels and tactics to maximize reach and effectiveness
Product & Market Strategy
Apply your skills in product ownership to define product requirements, prioritize features, and ensure alignment with market demands
Analyze competitors and market trends to guide product development and strategic decisions
Monetization
Develop and execute monetization strategies to maximize revenue, using your expertise to monitor in-app purchase trends and refine pricing models
Identify and implement new revenue opportunities in line with market demands
Customer Engagement & Marketing Automation
Enhance customer engagement and retention through targeted strategies and marketing automation tools
Analyze customer feedback and behavior to continuously improve engagement and personalize marketing efforts
Yêu cầu công việc
Bachelor's degree in Marketing, Business, or a related field
2+ years of experience in product marketing, ideally in the mobile app or edtech industry
Proven track record of achieving success in global markets, with hands-on experience in scaling products internationally
Expertise in ASO, UA, digital marketing channels, marketing automation, and customer engagement
Strong skills in product ownership, including defining product requirements, prioritizing features, and collaborating with cross-functional teams
Excellent analytical skills with a data-driven approach
Strong communication and teamwork abilities
Phúc lợi và đãi ngộ dành cho bạn
Extremely attractive salary and bonus (25,000,000 - 40,000,000 VNĐ/ month)
Allowances: 1,000,000 VND per month on lunch and transportation
Unlimited utilization of all Monkey products
Opportunities to collaborate with renowned business partners (Facebook, Coc Coc, etc.)
Chances to work in a well-recognized company which has achieved successes on both national and global scale, namely First Place Startup in 2016 GIST Tech-I Competition awarded by the American former President Barack Obama, First Place in Vietnamese Talent Competition, Top 1 Most Loved Children Application on App Store and Google Play
First-handed experience with top-notch international teaching and learning materials and approaches
Chances to work closely with excellent Vietnamese and American educators and linguists.
Positive and open-minded environment which is made up of people who are always ready to listen and share
Courses fully funded by the company to improve one's competence and skills
Salary review every 6 months
Bonuses on KPI, projects, new ideas, boost-up bonus; on-the-spot reward; rewards for new suggestions of contribution recognition and employee gifts on special occasions
Equipment and devices provided at work, or allowance for using personal devices
Number of days-off, public and New Year holidays, annual leave will be under Labor Law
Attractive maternity regime for both male and female employees
Entitled to Social insurance, health insurance, underemployment insurance and other benefits according to the company's policies
Health screening and wellness check-up services at prestigious hospitals
Daily tea-break, weekly gather-up, monthly birthday party and annual summer trip